The Star Online : "Indonesia, Philippines, Thailand and Malaysia all rank in the top 10 countries globally in terms of intention to acquire a car within the next two years. Around four in five Indonesian and Thai consumers (81% and 79% respectively) intend to buy a car within the next two years, as do three-quarters of Filipinos (76%) and seven out of 10 Malaysians (71%), compared to just 65% globally.
“Historically automotive demand in South-East Asia has been relatively low, and for many households owning a car has been financially out of reach,” said Chang Park, Managing Director of Nielsen’s Automotive Industry Group in South-East Asia, North Asia and Pacific.
“We have seen those tables turn in a big way in recent years, however, largely due to rising income levels across the region as more and more households join the middle class and attain the financial means to make their first car purchase.”
Intention to upgrade among car owners here is also high, particularly in Indonesia (the highest globally), and the Philippines (seventh highest)."
“Historically automotive demand in South-East Asia has been relatively low, and for many households owning a car has been financially out of reach,” said Chang Park, Managing Director of Nielsen’s Automotive Industry Group in South-East Asia, North Asia and Pacific.
“We have seen those tables turn in a big way in recent years, however, largely due to rising income levels across the region as more and more households join the middle class and attain the financial means to make their first car purchase.”
Intention to upgrade among car owners here is also high, particularly in Indonesia (the highest globally), and the Philippines (seventh highest)."
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